Marketing Manager (France & UK) - VTEX

About the Role

We are looking for a Marketing Manager to work in our sales teams in Paris, France. The person will be responsible for creating and executing strategies to generate interest, awareness, and demand for VTEX’s products in UK and France. Their ultimate goal is to drive leads, increase customer acquisition, and contribute to revenue growth. They will work closely with sales, content, and product teams to ensure marketing efforts align with the company's overall objectives. 

Job Requirements:

• Expertise in digital marketing tools and platforms (e.g., hubspot, Salesforce, DropContact, Lusha, Kaspr, Pharow and others).
• B2B & Tech market experience (preferably SaaS products). 
• Knowledge of the target ecommerce industry in EMEA. Experience in APAC is a plus.
• Experience in field marketing: Customer Cases, Inbound and Outbound campaigns…
• Creativity in designing engaging campaigns.
• Project management and teamwork abilities.
• PR relationship and event management
• You are fluent in French and English. Other language is a plus. 

Main responsibilities:

• Developing Campaigns: Designing and implementing marketing campaigns across various channels, such as email, social media, webinars, and paid advertising, to attract potential customers.
• Lead Generation: Creating strategies to generate high-quality leads that can be nurtured through the sales funnel.
• Content Strategy: Collaborating with content creators to produce relevant materials (e.g., blogs, whitepapers, videos) that resonate with the target audience.
• Performance Analysis: Measuring the success of campaigns using tools like Google Analytics, HubSpot, or Salesforce, and optimizing based on performance data.
• Collaboration with Sales: Aligning marketing efforts with sales goals to ensure leads are effectively converted into customers.
• Market Research: Understanding customer needs, industry trends, and competitor strategies to tailor marketing efforts.
• Budget Management: Allocating resources efficiently to maximize return on investment for demand generation activities.

Other important expectations

• You are an Entrepreneur and a responsible professional
• You are proactive and are not afraid to share your thoughts and ideas
• You have a strong ability to work and collaborate multifunctionally internally and externally; but at the same time you know how to work independently. 
• You have a strong interest for a multicultural environment;

Your KPIs

There are the important metrics that need to be pursued by the Demand Generation Manager:

• Qualified Lead Generation Impact in volume and potential ACV
• Opportunity conversion influence
• ACV quota sourced

You don't have to meet all the job requirements! If you believe you can do the job and are a good match, we encourage you to apply.

At VTEX, we believe that diversity and inclusion are essential assets in creating an environment of high performance. We are committed to providing equal employment opportunities to all employees and applicants without regard to race, color, religion, sex, national origin, age, disability, or any other legally protected characteristic. We invite all interested applicants to apply for open positions at VTEX and join us in our commitment to building a more diverse and inclusive workplace.

About VTEX

Benefits

• Competitive compensation
• Language scholarship: 65% subsidies in English, Spanish, Portuguese courses
• Free shipping on 1000+ VTEX store

Last updated: 22 hours ago