Product Marketing Manager - Persona
At Persona, we're building the first universal and comprehensive identity infrastructure to help businesses of all sizes better serve and protect their end users' identities. Our identity platform enables businesses to collect and manage their end users' personal information securely, verify that their end users are who they say they are, analyze and detect fraud and abuse, and pull sensitive reports about their end users in a privacy-centric way. In a world where consumer behaviors are changing and privacy and identity are taking on a new meaning, we want to help businesses find their superpowers and do it while putting their end users, the people, first.
About the Role
As a Product Marketing Manager at Persona, you will play a critical role in being the connective tissue between Persona, our customers, and our internal teams. We’re looking for someone who is excited about understanding complex product offerings in a rapidly evolving industry with tons of emergent players and turning that knowledge into compelling messaging and collateral for our clients and sales/customer success teams.
For our customers, you will leverage market and customer insights to speak the Voice of the Customer, drive product go-to-market strategy via launches, and use the learnings to iterate upon our roadmap and launch process. For our sales and customer success teams, you will be an enablement champion of our products, developing messaging and collateral to supercharge our go-to-market engine.
This will be a highly cross-functional role, you will be partnering closely with Product, Sales, Customer Success, Content, Design and Engineering to drive and execute go-to-market plans. Your ability to align various stakeholders and build trusted relationships with them is paramount. As an early member of the marketing team, you'll also have the opportunity to help define and shape the product marketing function.
Last updated: 3 hours ago
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