Field Marketing Coordinator - MaintainX

MaintainX is the world leading mobile-first workflow management platform for industrial and frontline workers. We are a modern IoT enabled cloud based tool for maintenance, safety, and operations on equipment and facilities. MaintainX powers operational excellence for 10,000+ businesses including Duracell, Univar Solutions Inc., Titan America, McDonalds, Brenntag, Cintas, Michaels, and Shell.

We've raised $104 million in venture capital following a recent Series C funding round led by Bain Capital Ventures, Bessemer Ventures, August Capital, Amity Ventures, Ridge Ventures as well as CEO’s from GE, Twilio, Toast and PagerDuty.

This role is remote in Canada or USA.

MaintainX is seeking a dynamic Field Marketing Coordinator to play a critical role in lead and pipeline generation through innovative marketing strategies and meticulous event execution. This person will execute comprehensive event marketing strategies in collaboration with the Senior Manager of Field Marketing. This position will lead the charge with sales liaisons, and event logistics, requiring a candidate who is both a visionary planner and an efficient doer.

What you’ll do:

• Manage end-to-end event planning and coordination, from ideation to execution, for trade shows, field events, and conferences
• Create and execute pre-show and post-show campaigns to book meetings
• Partner closely with cross-functional teams, including Sales, Marketing, and Product, to deliver a cohesive and impactful event experience.
• Oversee the creation and distribution of event-related marketing materials, ensuring brand consistency and message alignment.
• Coordinate all event logistics, ensuring seamless operations from setup to teardown, contributing to a memorable attendee experience.
• Support the smooth operation of the event as part of the onsite team and manage communication with venue staff, vendors, partners, speakers, and MaintainX team members.
• Monitor and analyze event performance metrics, utilizing tools like Asana for project management and maintaining data-driven approaches for continuous improvement.
• Engage in lead generation and nurturing strategies, focusing on driving attendance, engagement, and, ultimately, revenue.
• Provide detailed reports on event outcomes, offering insights and recommendations to optimize future marketing efforts.

About you:

• 1+ years of relevant experience in event marketing, trade show and conference planning, preferably within a SaaS or software company environment.
• Excellent communication skills, with the capacity to book meetings with customers prior to events and lead event briefing calls 
• Proven ability to manage multiple projects simultaneously, maintaining high attention to detail
• A proactive and independent work style, balanced with the ability to work cohesively within a team.
• Post-secondary education in marketing, business, or related field, or equivalent practical experience.
• Experience with CMMS, facility operations software, or a startup/entrepreneurial setting is a plus.
• Must have a valid passport/visa to travel across the United States and Canada
• Be able to travel 20% of the time

Bonus if you:

• Have experience with startups and entrepreneurial organizations
• Have experience working with CMMS or facility operations software
• Are based in Toronto, Montreal, or Raleigh

What’s in it for you:

• Competitive salary and meaningful equity opportunities.
• Healthcare, dental, and vision coverage.
• 401(k) / RRSP enrollment program.
• Take what you need PTO.
• A Work Culture where:
• You’ll work alongside folks across the globe that reflect the MaintainX values, Smart Humble Optimist.
• We believe in meritocracy, where ideas and effort are publicly celebrated.

About us:

Our mission is to make the life of blue-collar workers easier worldwide by creating software that meets their needs and realities. Our product is truly life-changing for 80% of the workforce that doesn’t work behind a desk and needs enterprise-grade software at their fingertips.

MaintainX is committed to creating a diverse environment. All qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

Last updated: 4 hours ago